Saturday, February 25

Blog Design: Social Icons

 
I found these cute icons on the Web - loved the hand drawn look that they have as I think it matches nicely with my blog. I took a couple of them and adjusted the colour a little bit to create nice matching shortcuts to my social websites. I might play with them more and add a few extras later on.

Friday, February 24

Surveys: Survs.com Results

Today Marita got back to me with the results of the survey I mentioned in this post here.

Here is a little overall preview of it, however I will avoid including the link with full results she had provided for the privacy reasons, but it's available to me and there's plenty of information to analyze. Definitely worth taking a look at, so thank you, Marita!

Thursday, February 23

Blogging Pros and Cons

Blogging Benefits: LFW

During the past week I got lucky enough to attend a few shows and presentations at London Fashion Week. I am still trying to understand how everything works, but this season I definitely learned a lesson relying on my own experience and having spoken to blogger friends- when it comes to the shows, don't wait until you get noticed and invited and apply yourself at least a month in advance. Having applied as press just a few days in advance, I still got about 10 invites, but all of the biggest shows would be fully booked. The full coverage of the events I managed to attend can be found on my personal blog here and here.

Tuesday, February 21

Presentation: Assessment Criterias

   Content 

   1.  Your research area  

         ‐    why your issue is current and important. 
         ‐    Your hypothesis – see above 
         ‐    show evidence of your knowledge of this topic by quoting from 
              newspaper articles, TV programmes, library books, websites 
              (secondary research). 
         ‐    How did  you refine your research area? 
         ‐   Justification for the kinds of questions you asked your network. 
              Were they neutral, were they qualitative or quantitative?


    2.  Networks
  

         ‐ What is a network? 
         ‐ What does your network look like? Centralised, decentralised, 
         distributed? Use Martin Raymond chapter on networks to help.  
         ‐ How and why should we use networks for research?  
         ‐ How did you use your network for this particular research? 
         ‐ What are/were your network’s limits? 
          ‐ How diverse is your network? 
          ‐ Weak and strong ties. 
          ‐ Connectors.  

              
     3.  Your  results
  

          ‐   what does your research tell us that’s new? 
          ‐   Was it predictable or were there any surprises?  
          ‐    Show your audience in graphs and tables what your network 
              thinks.  
          ‐    Did you get any interesting comments – what were they?  
          ‐    Is it the same as the current thinking in the media or books or 
               have you identified a new trend?  
          ‐   What is the ‘zeitgeist’? 
           
      
     4.   Reflection  

          ‐   What worked and what didn’t work. 
          ‐   Was your network adequate to answer your questions? 
          ‐   Were your questions successful in gaining the information you 
               needed? 
          ‐   Were your results skewed by your network? 
          ‐   What would you do differently next time?

Monday, February 20

Interview: Blog Partnerships From Brands Perspective - Answers

Wow! I have to say that answers on these questions exceeded all my expectations as I haven't expected brands to be so willing to reveal their thoughts to me, but in fact- they did and they told me more than I could wish for!
I have received the answers from 5 different PR agents of 5 different brands. Since the answers were extremely open and wordy, I have included all of them inside this post.